$7.5B sales plunge forecast for newspapers

Unless the global economy miraculously turns around on a dime, newspaper advertising revenue may plunge some $7.5 billion in 2008, according to a new projection attempting to assess the impact of the meltdown on the industry.Should this forecast prove to be correct, sales would tumble by 16.5% to $37.9 billion from last year’ s depressed level and the industry will have lost a staggering 23.4% of