Wednesday, March 16, 2011

Newspaper ad sales hit 25-year low in 2010

While ad sales rose in every other mass medium in 2010, newspaper revenues plunged to the lowest point since 1985, falling to nearly half of the all-time high of $49.4 billion achieved just five years earlier.Combined print and online sales at newspapers slid 6.3% in 2010 to $25.8 billion, according to end-of-year statistics released yesterday by the Newspaper Association of America, the industry

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