Tuesday, September 7, 2010

Newspaper ad sales head to 25-year low

Newspaper advertising revenues are on track this year to dive to a 25-year low of approximately $26.5 billion, or 47% of the record $49.4 billon in sales achieved by the industry as recently as 2005.Even through the rate of sales decay at newspapers slowed to -5.6% in the second quarter of this year from -9.7% in the first three months, the total $12.4 billion in sales booked in the first half of

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